Daniel Hug

Daniel Hug has joined ZWEI Wealth as a partner in 2022. He manages his own client relationships and is a specialist in Family Offices, a segment which he helps developing strategically. He is also involved in the project to further develop the B2B client segment (Wealth Office Professionals) with banks, family offices, financial advisors, tax experts and trustees. 

Conviction

The single best asset manager unfortunately does not exist. There is however a clear trend towards specialisation in the industry. In the long run, high client satisfaction can only be achieved when requirements are clearly defined, the manager selection is done in a competitive tender process, and the selected solutions are regularly reviewed. This process leads to better results, lower cost and makes things more transparent for clients.

To avoid conflicts of interest, independent advice has to be separate from the asset management provider: as it has been in the institutional segment. ZWEI Wealth does not manage assets, nor are we paid by banks and asset managers. This leads to an objective and unbiased assessment of all market participants, like it has not existed before.

Education and professional career

Daniel Hug graduated with an Executive MBA from Bern and Rochester University in 1999. He is also an Alumnus of the Advanced Management Program (2006) of INSEAD, Fontainebleau.

Daniel was responsible for the ultra-high net worth individual segment (UHNWI/Single Family Offices) at LGT (2015-2021). LGT is the family office and bank of the Princely House of Liechtenstein. Prior to that, he worked at UBS Wealth Management as Managing Director for Multi Family Offices (2011-2015) and at UBS Corporate & Institutional Clients as Head Western Europe for Banks and Regulated Brokers (2007-2011). Daniel was Regional Manager & Client Relationship Director for Banks in CHE & LIE at UBS Investment Bank since 2002. Prior to that, he was Head of Intermediary Securities and one of the founding members of the global initiative “UBS. The Bank for Banks” within UBS Warburg's equity trading business in Switzerland. Prior to that, he held various positions in Global Trade Finance at Warburg Dillon Read, including Business Development Manager for the Middle East (1996-1999) based in Switzerland and a previous position at SBC (Swiss Bank Corporation) Warburg New York (1991-1996) for Latin America. Daniel brings a broad experience in all aspects of banking and extensive wealth management knowledge to his current role at ZWEI Wealth.

Languages

German, English

Personal

Daniel Hug is married with two children. He is interested in geopolitics and global trends. He is a keen oenologist and cultivates his own vineyard. Daniel likes jogging and skiing.